D-3 - 2017 Growth Outlook and a Team YVR ApproachFriday, Feb 24, 2017
10:00 am - 11:15 am
This Session will provide an outlook on the 2017 growth for air service at YVR, and the important role a team approach with tourism stakeholders plays in attracting growth from airlines. This Team YVR approach is an integral of YVR’s Integrated Marketing Strategy, the road map for YVR’s growth goal of 25m passengers by 2020.
Carl Jones, Director of Service Development for YVR, along with representatives from tourism stakeholders will talk about Team YVR in action including case studies that document the initial success of the strategy in attracting new airlines and visitors to BC.
Location: Level 1 - Lecture Theatre